AI won't solve all your problems
I'm not about to bash AI or start talking about how it's going to end the world. But it is making people stupid…er…
I never hang around in these blogs.
When your team use AI to do some heavy lifting & automate tasks that help customer journey as well as link software to talk to each other it's great! If you're using it for EVERY task, you lose the knowledge of the platforms you're working with & you stop solving problems.
Marketing in 2026 should be as easy as:
Content > Posted via a platform your audience is > Link to sales page > CTA to convert > Retarget via emails.
But people over think this journey OR rely on AI to do the entire process - but the problem is, if everyone is doing this, you now no longer stand out in the nuance of your business…WHICH IS WHY PEOPLE BUY IN THE FIRST PLACE.
Use AI - don't let it take over your life.
